PROJECT NEWS 23/08/2022

Transatlantic Visions 1949-1972. Italian film cultures and modernisms in post-war America

The conference Transatlantic Visions: Italian Film Cultures and Modernisms in Post-War America (1949-1972) focuses on the presence of Italian cinema in post-World War II U.S. cultural consumption. Its aim is to map the transatlantic exchanges that permitted or fostered the circulation and influence of Italian cinema in the United States in various ways during the period under consideration.

Transatlantic Transfers: the Italian presence in post-war America (TT) will shift the research agenda from charting the cultural Americanization of Italy to retrieving context-specific instances of the Italianization of style in the U.S.A., and from a national/international to a transnational/global framing of the history of relations between Italy and the U.S.A.

The Research is designed to trace the emergence, manifestations, and meanings of an Italian style [the so called “made in Italy”] - distinctly “Italian” and “modern” - that originated in Italy and became internationally known in the 1950s and 1960s, but whose visibility has depended on a complex international and intercultural infrastructure for cultural, political, and economic exchange between Italy and the U.S.A.

It is also designed to investigate how specific Italian works of art, literature, film, design, fashion, visual culture, architecture, food and popular culture were introduced to American audiences (through events, exhibitions, book reviews, advertisements, festivals), between 1949 and 1972, and how a recognizable modern style associated to Italian iconographic people (writers, artists, designers, intellectuals and movie stars) was appropriated as a marker of distinction in the identity formation of an upward mobile, cosmopolitan, affluent American middle class.